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Marketing and Sales Leadership Summit

22 - 23 May 2019, Barcelona

Marketing and Sales Leadership Summit has been designed to dig deeper into the turbulent and challenging territory of marketing and sales operations and leadership among top companies in the market. Top players across industries like Telecom, Banking, Retails, Technology, E-commerce, etc. will share their stories and lessons learned in digital transformation, brand awareness, new marketing and sales strategies, technological impact on marketing and sales and the next step in their journey to become better companies with the purpose and positive social impact.

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 SUMMIT WILL HOST SPEAKERS FROM THE WORLD’S LEADING COMPANIES

See Sample of Key Note Speakers and Their Case Studies.

Olga
SEMENENKO

Head of Global Brand Strategy & Social Media Engagement - International Retail Banking

Guylene
TARRAZI-PRAULT

Customer Success Director, Dynamics 365

Rubén
BAUTISTA TAPIAS

Director 3C (Computing, Communications, and CE) - AliExpress Spain

Alejandra
ALONSO DÍAZ

Head of Market Insights

Michel
SMOOK

Head of Robotics - Wholesale Banking

Miguel
MARTI

European Head of OOH New Channels & Social inclusion projects

EXPERIENCE BASED CASE STUDIES

How to drive successful engagement with the audience for a bank

As brands seek to remain relevant and deliver value to their customers in the digital age, customer engagement has become a focal point on the agenda.

BNP Paribas

How to approach an organisational change at the intersection of technology, business and people? Illustrations through Change Management & CRM adoption

Most of the companies are going through a Digital Transformation, as they need to build competitive advantages and create value for their own customers.

Microsoft France

Brands with purpose: „I'm Wall’s programme“

We are at a turning point in history. A time when companies change the way we market goods for everyone on the planet to live well and sustainably.

Unilever

HOT CONFERENCE TOPICS

Will Be Discussed

  • How to drive successful engagement with the audience for a bank
  • From Funnel To Tunnel: Making AI work for your marketing strategy
  • Building Brands with Purpose
  • How the new technological scenarios have changed the sales and marketing best practices, placing the challenge of generating new wealth through the digitisation of experiences
  • Robots are coming: time to prepare for the future
  • Omnichannel: the New Retail in a global environment
  • Disruption from within – How StartUp Pampers is changing Pampers marketing model
  • Emerging Technologies supporting sales teams in Financial Services
  • Purpose driven marketing and brand activism in the world’s most sustainable bank

WHAT DELEGATES SAID

About Allan Lloyds Events

FOR MORE INFORMATION REQUEST FULL PROGRAMME

See what keynote speakers will be taking part in the exclusive speaking panel.
Explore what case studies will be discussed by our senior corporate speakers.

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Marketing and Sales Leadership Summit
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